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New ReleaseOBCRM Enterprise 2.0 with Rule-Based Lead Scoring & Global Multi-Branch Governance.Explore the Platform
OBCRM Enterprise
The Operating System for Modern Education Consultancies

Run your entire consultancy from one operating system.

Spreadsheets and disconnected software are holding your business back. OBCRM Enterprise unifies lead routing, document vaults, admissions engine, finance ledgers, and multi-branch operations into a secure enterprise workspace.

app.obcrm.net/tenant/dashboard
OBCRM Enterprise tenant dashboard showing live student pipeline stages, quick actions, and follow-up scheduling
The Current Chaos

Education consultancies run on legacy silos. Spreadsheets lose leads.

Traditional CRMs focus on customer records; consultancies need to coordinate complex processes between teams.

Application Leakage

Counselors accept deposit wire slips via personal WhatsApp or emails. Records slip through, causing lost admissions and missed intake deadlines.

Unaccountable Counselor Workloads

Without active SLA thresholds, hot leads wait days for a response. Managers have zero visibility into daily task capacity or response time.

Disconnected Departments

Counselors, Accountants, Application Officers, and Branch Managers work on disparate spreadsheets. Hand-offs are manual, causing processing delays.

Chaos → Control

Engineered for Operations, not just Record Tracking

Today — Legacy CRM / Silos

Lead Ingestion

Counselors manually write down phone numbers from Facebook page messages. Leaked leads occur regularly.

Document Collection

Students email transcripts, bank slips, and passports as scatter attachments. Files are lost in overloaded inboxes.

Finance & Accounting

Tuition installment slips and partner commission sheets are tracked on messy Excel tabs. Unverified wire transfers slip through.

Executive Visibility

Owners must call individual branch managers or request week-end email summaries to check conversion numbers and team workload.

With OBCRM Enterprise
OBCRM tenant admin dashboard showing the live Student Pipeline Preview, KPI cards for overdue follow-ups and unverified payments, and scheduled follow-ups

Lead Ingestion

Facebook & WhatsApp webhooks ingest leads instantly. Dynamic branch routing distributes work based on counselor capacity.

Document Collection

Dynamic secure upload checklist portal. Files are stored directly in the isolated tenant cloud bucket with automatic audit logs.

Finance & Accounting

Central accountant ledger locks transaction records. Bank deposits require head-office verification before unlocking next student stages.

Executive Visibility

Unified Executive Dashboard displays real-time branch performance, SLA breaches, payment records, and visa approval channels.
The Operating Journey

Track every student milestone from lead to arrival

See how client folders advance automatically through pre-defined department checkpoints.

Responsible Department

Marketing / Ingestion Team

Automated capture
Execution Overview

Automatic capture from social channels & web forms. Segregated by entry source.

Tenant segregation & data isolation strictly enforced for this step.
OBCRM leads list showing lead ID, source, contact, academic details, proficiency test scores, and interested course/country per lead
Built For Your Role

Every team gets the workspace built for their job

OBCRM isn't one generic screen for everyone — find the module built around the person who actually owns that part of the student journey.

Platform Intelligence

Proven operational results across global offices

Lead → Visa

Full Lifecycle in One Platform

Leads, students, applications, visa cases, and finance stay in a single system of record.

Multi-Branch

Multi-Branch & Multi-Currency

Branch-scoped access controls with cross-branch reporting for regional operations.

Rule-Based

Lead Scoring & Assignment

Deterministic scoring and routing rules assign hot leads to available branch counselors.

100%

Workspace Audit Logs

Every record update, document download, and configuration change is written to an append-only audit log.

Core Capabilities

Real capabilities, not a feature list

OBCRM lead pipeline board

Lead & Ingestion Operations

WhatsApp, web forms, QR codes, and API integrations feed one pipeline, with automatic routing to available branch counsellors.

Course Matching Engine

A real, versioned course-matching engine, not a keyword filter — every recommendation is scored and stamped with a version tag your team can audit.

OBCRM automation engine and trigger log

Automation Engine

Real triggers across 20+ lifecycle events — lead, student, application, visa, invoice, and accommodation — with a built-in cascade-loop guard.

OBCRM tenant and branch overview dashboard

Multi-Branch Isolation

True multi-branch data isolation enforced at the request layer, not bolted-on row filters — each branch operates in its own workspace.

OBCRM finance reconciliation workspace

Finance & Commissions

Idempotent payment references and deduplicated commission postings — no duplicate entries, enforced by the system, not a policy.

OBCRM team access and role settings

Security & Access Control

Role-based access control down to the branch level, with every administrative action written to an append-only audit log.

Enterprise Trust

Security is built into the architecture

Recruiting student candidates involves sensitive documents, transcripts, and financial verification. OBCRM is architected from the database layer up to protect this information.

AES-256 encryption capability and HTTPS/TLS transit
Strict multi-tenant schema isolation
Detailed system audit logging for every record modification

Security Architecture

We implement role-based access control (RBAC) to ensure counselors only access leads in their scoped branches, preventing unauthorized data export.

Review Security Controls

Frequently Asked Questions

Adopt the operating system that runs your business

Eliminate operational blind spots, secure student documents, and coordinate branch counselors in one unified platform.